I’m all for simplicity in advertising, especially in aerospace. In our industry, simple messaging and graphics stand out because they are unique, ...
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I thought I'd take a look at an ad from a relative newcomer to the western markets, in particular an ad for the Ka-62 helicopter from Russian ...
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We know that aerospace companies are conservative and tend to copy one another in their marketing efforts. Everyone’s logo is red, white and blue. ...
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We know that it’s not unusual for aerospace and defense companies to have a “if we build it, they will come” mentality. That may have been true at ...
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