It is inevitable. If you work in aerospace PR, you’ve either had a crisis or you’re going to have one. Despite a solid business and the best of ...
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This week we are pleased to bring you a guest blog written by Jeremy Parkin, publisher of HeliHub.com. Jeremy has generously provided us with highly ...
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Mastering the art of public relations is an essential skill for aerospace marketers. Take this 10-question quiz to test your own PR knowledge and ...
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Enhance your media coverage with personalized pitches to relevant media. Pitch delivery methods vary. Some journalists like email, others prefer a ...
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A good aerospace writer can write about most anything, and make it look easy. But becoming a good writer is hard work. In my experience, anyone with ...
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When doing business in Japan, it is customary to present your business card formally, using two hands and facing your colleague.
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This is something we hear from prospective clients fairly regularly, and generally, it is the worst possible thing they could be doing.
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